Laura Martin
Administrator
(20)
Latest feedback

Keelan Pierre
Learner
July 15, 2025
Project feedback
Working with Ashley and the Riipen team on the CRM and Database Optimization project was an incredibly enriching experience. Our team focused on identifying the attributes of a successful client and designing a scoring system to prioritize leads based on real conversion patterns. In parallel, we proposed a student feedback loop integrating post-project surveys and career fair engagement to capture long-term value and career impact. This dual strategy allowed us to approach CRM not just as a tool for sales efficiency, but as a framework for relationship building and institutional growth. Ashley’s support helped us stay aligned with Riipen’s mission while encouraging innovation. This project challenged us to think critically, collaborate meaningfully, and design a solution that could scale with both purpose and impact.

CRM Strategy and Implementation Experience
Kennesaw State University

CRM Development
Riipen

Joshua McClure
He / Him
Learner
July 15, 2025
Project feedback
Riipen was great to work with! Very fast to answer questions and communication channels were excellent! Thank you for a great semester.

CRM Strategy and Implementation Experience
Kennesaw State University

CRM Development
Riipen

Duane Tyndale
Learner
July 15, 2025
Project feedback
This was a good, growth experience as it allowed me to strengthen my skills as a team lead, as a team member and as a communicator to our client, Ashley. Ashley gave a real view of what it is like to work with a client who presents a challenge with not much to go on at the start. This forced us to listen more intently and to ask questions to help us design a solution that met the pain points in an elegant and simple way. Thank you!

CRM Strategy and Implementation Experience
Kennesaw State University

CRM Development
Riipen