Common Sense: Digital Content Creation (2024 May Phase 1)

For the role of a model at Common Sense Fashion Ltd., a Korean girls' fashion and jewelry shop in Richmond, BC, Canada, the following tasks and requirements would be essential: Modelling Clothing and Jewelry: Candidates must model various fashion items and jewelry, showcasing them effectively for potential customers. Photography Sessions: Participate in professional photoshoots to capture high-quality images of the clothing and accessories. Social Media Savvy: Create and post engaging content on social media platforms to promote the fashion items. This includes crafting attractive captions, understanding the use of hashtags, and engaging with the audience. In-Store Presence: Regular visits to the store are required to try on new clothing lines, understand the latest collections, and interact with the team for updates on fashion trends. Fashion Sense and Styling: A good understanding of current fashion trends, especially in Korean girls' fashion, and the ability to style outfits attractively. Collaboration and Teamwork: Work closely with photographers, stylists, and social media managers for coordinated promotional activities. Brand Representation: Represent the brand's image and values both online and in person, acting as an ambassador for Common Sense Fashion Ltd. Feedback and Improvement: Provide feedback on clothing fit and style, and suggest improvements or ideas for future collections. Adaptability: Be adaptable to various styles and themes as per the brand's requirements and seasonal trends. Professionalism and Reliability: Maintain professionalism in all interactions and reliably fulfill scheduled commitments and photoshoots. The final project expects student to match 3 outfit with jewelry, take photos or videos and make post on social media. Understanding the target customer and doing a final presentation.

Digital Marketing

Our company advertises thousands of products online. We have developed a set of marketing strategies, but it has been challenging to implement them. We would like to collaborate with students to review and post content promoting our company. This will involve several different steps for the students, including: Familiarizing themselves with our target market, products and services. Reviewing marketing content in the form of posts, emails, brochures, etc. Deploying content according to our social media calendar to increase website traffic. Overseeing our channels and keeping them up-to-date. Bonus steps in the process would also include: Recommending search engine optimization (SEO) strategies so our materials are easily accessible.

Digital Content Creation 2024 Phase 2 (Common Sense Fashion Ltd.)

For the role of a model at Common Sense Fashion Ltd., a Korean girls' fashion and jewelry shop in Richmond, BC, Canada, the following tasks and requirements would be essential: Modelling Clothing and Jewelry: Candidates must model various fashion items and jewelry, showcasing them effectively for potential customers. Photography Sessions: Participate in professional photoshoots to capture high-quality images of the clothing and accessories. Social Media Savvy: Create and post engaging content on social media platforms to promote the fashion items. This includes crafting attractive captions, understanding the use of hashtags, and engaging with the audience. In-Store Presence: Regular visits to the store are required to try on new clothing lines, understand the latest collections, and interact with the team for updates on fashion trends. Fashion Sense and Styling: A good understanding of current fashion trends, especially in Korean girls' fashion, and the ability to style outfits attractively. Collaboration and Teamwork: Work closely with photographers, stylists, and social media managers for coordinated promotional activities. Brand Representation: Represent the brand's image and values both online and in person, acting as an ambassador for Common Sense Fashion Ltd. Feedback and Improvement: Provide feedback on clothing fit and style, and suggest improvements or ideas for future collections. Adaptability: Be adaptable to various styles and themes as per the brand's requirements and seasonal trends. Professionalism and Reliability: Maintain professionalism in all interactions and reliably fulfill scheduled commitments and photoshoots. The final project expects student to match 3 outfit with jewelry, take photos or videos and make post on social media. Understanding the target customer and doing a final presentation.

Digital Content Creation (Sep 2023 - Mar 2024) Phase 2

Our company advertises thousands of products online. We hope to revamp our social media and email marketing content to attract more customers. We would like students to help us create content that is aligned with our vision, mission, and sector. This will involve several different steps for the students, including: Familiarizing themselves with our company’s products, marketing goals and target market. Researching factors affecting the quality of digital content. Recommending changes to existing digital content and designing new social media posts and emails. Recommending and designing new digital content not already used by our company. Bonus steps in the process would also include: Testing and improving designs based on feedback.