Market Expansion Report for Sineha Spices

Closed
Sineha Spices
Montréal, Québec, Canada
She / Her
Owner and Founder
(2)
5
Project
Academic experience or paid work
80 hours of work total
Learner
Canada
Intermediate level

Project scope

Categories
Operations Market expansion Product or service launch Sales strategy
Skills
marketing sales research pricing strategies
Details

The main goal for the project is to create a market expansion report for Sineha Spices in order to increase sales. This will involve analyzing the current market, identifying potential new markets, and developing a strategy for expansion. We want to increase regular customers.


Deliverables


- Research and analyze the current market for Sineha Spices, including customer demographics, buying behaviors, and competitors.


- Identify potential new markets for Sineha Spices, both domestically and internationally, and assess the opportunities and challenges in each market.


- Develop a comprehensive strategy for market expansion, including marketing and sales tactics, distribution channels, and pricing strategies.


- Create a detailed report outlining the findings and recommendations for market expansion.


Mentorship

We dedicate ourselves to provide every additional informations to help the worker better understand the company’s needs. We are also opened to new prospective and innovative solutions.

Supported causes

The global challenges this project addresses, aligning with the United Nations Sustainable Development Goals (SDGs). Learn more about all 17 SDGs here.

Good health and well-being

About the company

Company
Montréal, Québec, Canada
0 - 1 employees
Agriculture, Food & beverage, Retail
Representation
Minority-Owned Women-Owned Small Business Family-Owned Immigrant-Owned

SINEHA SPICES is a dynamic, family-run company that produces and distributes THE REAL Penja pepper (Penja-Cameroon), a rare and exceptional spice, certified PGI, one of the best in the world.

We distribute in Canada through our website, to restaurateurs, distributors and delicatessens.

We believe that better health requires well-being, but also pleasure during mealtimes. Our mission is to combine taste and health for the betterment of our consumers.

Our authentic Penja pepper is irresistible, ideal for those looking for exotic tastes and fragrances, healthy and tasty seasonings. It can be used in meals as well as in hot or cold drinks.

We have recently launched two new products: Spicy Hot Chocolate and Spicy Coffee with Penja Pepper, which are proving a big hit with our consumers.