I need your help to drive sales and customer feedback in this pivotal pre-holiday shopping period for our DTC startup in phase 2 of our launch. Your deliverables will be focused on social media advertising content creation and SEO advertising (strategy & execution).

I have worked in retail & marketing my whole life - I will be thrilled to share my knowledge, and learn from you given how much advertising and technology continue to evolve.

This is a great project for students to prove their digital marketing expertise to future employers, as the impact of their work on this project can be easily measured and communicated.

If you like the idea of being part of something new in the AI, Art, and Retail space, are ready to tackle this challenge with us, then we'd love to hear from you.

To accomplish this, we expect the student(s) will:

• Create an SEO strategy document to outline: (a) Search Engine Optimization (SEO) requirements to ensure our organization appears on the first page of Google for relevant keywords (b) Social media requirements to increase the number of followers/likes and shares, both of which will ultimately (c) drive traffic to www.lagomcollections.com
• Execute this strategy in recommended social media and key word advertising (at minimum Instagram and Google Adwords
• Review execution analytics and provide insights + recommendations for improvement

Students will work closely with the Founder who is supervising and available for questions. This will also include occasional progress meetings where adjustments to the students' tasks and duties can be made if necessary.