Marketing Strategies for 3DHEALS- Netflix of Niche Based Webinars

Closed
Main contact
3DHEALS
San Francisco, California, United States
Jenny Chen
CEO
(6)
3
Project
100 hours per learner
Learner
Anywhere
Intermediate level

Project scope

Categories
Communications Market research Product or service launch
Skills
life sciences willingness to learn virtual event marketing marketing strategies social media campaigns social media zoom (video conferencing tool) additive manufacturing (3d printing)
Details

3DHEALS has hosted more than 100 in-person and online events since 2015 focusing on 3D printing and 3D technologies in life sciences. Since the pandemic, the firm has pivoted towards 100% virtual events. However, the challenge the company is facing is scaling up virtual event engagement and monetization. Students will have the opportunity to complete a substantial project surrounding a specific channel and/or business goal. 3DHEALS currently utilizes more than 12 marketing and social media channels, with major emphasis on regular webinar series (zoom), Instagram, Twitter, Facebook, and Youtube. We have a specific set of metrics that we are aiming for quarterly, paced by our online events.

Deliverables

Students will need to know the basics of running business social media accounts or be willing to learn more in-depth knowledge.

Students will need to know how to create data-driven social media campaigns to achieve business goals.

Highly motivated student looking to apply classroom concepts to a project in order to contribute to the success of your organization.

Students are seeking to learn about particular niche industries and companies.

Students are able to write articles for a variety of company purposes.

Mentorship

This will be very hands on, and the students will work with us daily if needed. In the past, I typically host weekly meetings with the students.

About the company

Company
San Francisco, California, United States
0 - 1 employees
Technology, Science, Hospital, health, wellness & medical, Media & production

3DHEALS was founded in 2015 to create a platform for innovators and startups in the space of healthcare 3D printing and bioprinting. The company serves three main missions: Education, Fundraising for startups, and Networking