Business Developement Specialist.

Closed
Hooke Academy
Saskatoon, Saskatchewan, Canada
Simon Mapior
Founder
(4)
3
Project
Academic experience
120 hours of work total
Learner
Canada
Intermediate level

Project scope

Categories
Lead generation Sales strategy
Skills
business objectives target audience strategic planning customer acquisition management audience segmentation marketing market research digital marketing business development a/b testing
Details

We are looking for business development students with an entrepreneurial mindset who will work with our CEO to help build our website. Work alongside our CEO to develop strategic plans for the website, aligning with our business objectives and target audience.

Deliverables

Student Roles

  • Develop and execute customer acquisition strategies to drive user growth and revenue for the EdTech startup.
  • Conduct market research to identify target audiences and key segments.
  • Create and manage digital marketing campaigns across various channels, including social media, search engines, email, and content marketing.
  • Optimize campaign performance through A/B testing, audience segmentation, and continuous iteration.
  • Collaborate with the marketing team to create compelling content, landing pages, and ad creatives.
  • Monitor and analyze campaign metrics, such as CTR, conversion rates, and ROI, to track performance and identify areas for improvement.
  • Identify new growth opportunities and channels for customer acquisition.
  • Stay up-to-date with industry trends and best practices in digital marketing and customer acquisition.
Mentorship
  • Working closely with the CEO and CTO getting some mentorship and guidance.
  • Opportunity to learn about startups.
  • Access to research tools and resources.

About the company

Company
Saskatoon, Saskatchewan, Canada
2 - 10 employees
Technology, Education

Education platform that inspires creativity and innovation through one-on-one mentorship. We connect students with mentors who look like them. And teach students how to Invest.